
(FIAT)RED
FAMILY
INSPI(RED) BY THE HUMAN FAMILY
(RED) and Fiat: a unique partnership that fights health emergencies and, more generally, pandemics with every purchase of a (FIAT)RED Family vehicle, creating the most ethical and relevant series. (RED) is an organization that fights global health emergencies like AIDS and COVID: every time you buy a (RED) product, your purchase triggers a donation to the Global Fund to support a range of prevention, treatment, counseling, testing, education and care services to the communities most in need. That’s why we’ve proudly joined this experience and created the (FIAT)RED Family: to let you be part of it. Fiat, Jeep and RAM have committed, through the partnership with (RED), and through it, to donate a minimum of 4 million dollars to The Global Fund between 2021 and 2023 to help fight health emergencies like COVID-19 and AIDS. Each (FIAT)RED vehicle is a (RED) Product and it is part of this commitment.

TAILO(RED) TO PEOPLE'S WELL-BEING
The (FIAT)RED Family provides you a brand-new (FIAT)RED Kit: products to offer you a healthier atmosphere inside the car.

AIR CABIN FILTER
The air cabin filter of the climate control system was treated with a biocide substance with highly effective action (>99,9 % at the time of the treatment) action against bacteria, preventing re-aerosolization in the vehicle cabin. The effectiveness of the treatment is affected by the conditions of use of the car, and, in any case, the filter must be replaced as indicated in the vehicle maintenance plan.

SEATS
The seat fabric was treated with a biocide substance with highly effective action (up to 95% at the time of the treatment*) against viruses and bacteria, with prolonged protection over time (**).
(*) These percentages refer to the central part of the seat (seating and backrest). Headrests are excluded from the treatment.
(**) Following laboratory tests, carried out in compliance with company’s internal specifications, in which the conditions of use of the seat were simulated, the reduction of the microbial load remains greater than 90% after 6,000 cycles of simulated use.

STEERING WHEEL
The steering wheel upholstery was treated with a biocide substance with highly effective action (> 99,9 % at the time of the treatment) against bacteria and fungi, with prolonged protection over time (*). (*) Following laboratory tests, carried out in compliance with company’s internal specifications, in which the conditions of use of the steering wheel were simulated, the reduction of the microbial load remains greater than 99.9% after 3,000 cycles of simulated use.

TRUNK
The reconfigurable load platform for 500X and 500L and the trunk carpet for New 500, 500 and Panda was treated with a biocide substance with highly effective action (> 99,99 % at the time of the treatment) against viruses, with prolonged protection over time*. (*) Following laboratory tests, carried out in compliance with company’s internal specifications, in which the conditions of use of the treated parts were simulated, the reduction of the microbial load remains greater than 99.99% after 800 cycles of simulated use.
(RED)ESIGN YOUR STORY
AND SHOW YOUR TRUE COLOR

(PANDA)RED AND (TIPO)RED, 2 new entries, 1 right cause
The (RED) family widens with the arrival of (PANDA)RED and (TIPO)RED. The two models complete the entire range, giving you the freedom of choice.
(RED)ISCOVER COMFORT
New fabric black or red seats with Fiat monogram, made of SEAQUAL® MARINE PLASTIC*, a special material derived from recycled plastic, black or red piping, and the dedicated logo.(1) SEAQUAL® MARINE PLASTIC is a sustainable, fully-traceable raw material from SEAQUAL INITIATIVE that is made from marine litter. SEAQUAL® MARINE PLASTIC is made 100% from marine plastic. 23%* of the seat fabric is made of SEAQUAL® YARN containing 10% of SEAQUAL® MARINE PLASTIC. *the percentages refer to the total seat.

DEEP (RED)
The color of passion and the iconic style of the Fiat 500: discover the new (500)RED family.
SHOW OFF YOUR (RED) SIDE
Dedicated (RED) badge.
(RED) IS IN THE DETAILS
Mirror caps, new exclusive logo, and moustache.
INSPI(RED) BY STYLE
Red wheels hubcap are included across the whole family.
(RED)EFINE THE ELEGANCE
Cool and innovative interiors: red-painted dashboard with 500 black logo.
A (RED)ICATED WELCOME KIT
By selecting one of the (FIAT)RED Family models, you make a significant choice.
Enjoy a special welcome kit at the time of the vehicle’s delivery:• Specific car key cover
• Customized dispenser*
*Alcohol-based solutions cannot be stored in this dispenser, whenever used inside the car. In any case, use of alcohol-based solutions stored in this dispenser is made under your full responsibility.

500 IRIDE ESCOOTER
By choosing the Fiat (500)RED Family, you will have the opportunity to add the accessory 500 Iride, the eScooter powered by Mopar®, inspired by 500's iconic design.
A perfect solution for emission-free urban mobility:
• Agile and easy to handle
• Recharge in 4,5 hours, with a range of autonomy up to 30 km
• Max speed 25 km/h*
• 10” air chamber wheels, shock absorber, wide deck, and telescopic stem
• Dedicated 500 Iride app to monitor, share, and set functionalities directly from your smartphone, compatible with iOS and Android Compatible avec iOS et Android.
*The maximum speed and use of the eScooter can change according to specific Countries’ speed limits and traffic regulations. Always observe traffic code regulation.
TAKE A LOOK AT THE WHOLE FAMILY
NEW (500)RED
NEW (500)RED CABRIO
NEW (500)RED
New dedicated seats with SEAQUAL® MARINE PLASTIC (1), in 3 exclusive variants
Interiors with antimicrobial treatment
Air cabin with antibacterial and antimycotic properties






NEW (500)RED CABRIO
New dedicated seats with SEAQUAL® MARINE PLASTIC (1), in 3 exclusive variants
Interiors with antimicrobial treatment
Air cabin with antibacterial and antimycotic properties






(500)RED
(500C)RED
(500)RED
New fabric seats with FIAT monogram SEAQUAL® MARINE PLASTIC (2), red piping and dedicated logo
15’’ steel wheel with (RED) logo on wheel’s hubcap
Brand-new (FIAT)RED Kit: sanitized and safe






(500C)RED
New fabric seats with FIAT monogram SEAQUAL® MARINE PLASTIC (2), red piping and dedicated logo
(FIAT)RED Kit to sanitize the atmosphere inside the car
Moustache with red details on exteriors and interiors






(500X)RED
(500X DOLCEVITA)RED
(500X)RED
(RED) logo on the B-Pillar
Red details on exterior and interiors
Brand-new (FIAT)RED Kit: sanitized and safe






(500X DOLCEVITA)RED
Brand-new (FIAT)RED Kit to have a sanitized atmosphere
(RED) logo on the B-Pillar
Red-painted dashboard with 500 black logo






(500L)RED
(500L)RED
Red details on exterior and interiors
Dedicated badge with (RED) logo
(FIAT)RED Kit with antimicrobial treatment






(PANDA)RED
(PANDA)RED
(FIAT)RED Kit to sanitize the atmosphere inside the car
New black fabric seats with FIAT monogram, SEAQUAL® MARINE PLASTIC (3), and Red stitching
(RED) logo on the B-Pillar






(TIPO)RED
(TIPO)RED STATION WAGON
(TIPO)RED
(RED) logo on the B-Pillar
New black fabric seats with Fiat monogram, SEAQUAL® MARINE PLASTIC (4) & Red double stitching
Brand-new (FIAT)RED Kit: sanitized and safe






(TIPO)RED STATION WAGON
New black fabric seats with Fiat monogram, SEAQUAL® MARINE PLASTIC (4) & Red double stitching
Brand-new (FIAT)RED Kit: sanitized and safe
(RED) logo on the B-Pillar






*the percentages refer to the total seat.
(2) * SEAQUAL® MARINE PLASTIC is a sustainable, fully-traceable raw material from SEAQUAL INITIATIVE that is made from marine litter. SEAQUAL® MARINE PLASTIC is made 100% from marine plastic.
22%* of the seat fabric is made of SEAQUAL® YARN containing 10% of SEAQUAL® MARINE PLASTIC.
* SEAQUAL® MARINE PLASTIC applied in cushions and backs central inserts. 22% SEAQUAL® and 78% normal polyester.
(3) * SEAQUAL® MARINE PLASTIC is a sustainable, fully-traceable raw material from SEAQUAL INITIATIVE that is made from marine litter. SEAQUAL® MARINE PLASTIC is made 100% from marine plastic.
21%* of the seat fabric is made of SEAQUAL® YARN containing 10% of SEAQUAL® MARINE PLASTIC.
*the percentages refer to the total seat.
(4) * SEAQUAL® MARINE PLASTIC is a sustainable, fully-traceable raw material from SEAQUAL INITIATIVE that is made from marine litter. SEAQUAL® MARINE PLASTIC is made 100% from marine plastic.
25%* of the seat fabric is made of SEAQUAL® YARN containing 10% of SEAQUAL® MARINE PLASTIC.
*SEAQUAL® MARINE PLASTIC only applied in cushions and backs central inserts, 25% SEAQUAL® and 75% normal polyester.