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LA PRIMA
Enjoy the sweet Italian lifestyle inside new 600 La Prima and discover the true concept of Dolcevita.
DISCOVER LA PRIMA
Being a top version, the new Fiat 600 arrives with up to 100 exclusive and unprecedented features. As an all-in-one version, it combines the best in comfort, technology and style.
COLORS OF NATURE
The new 600 is a joyful vehicle, inside and out: in addition to the chromotherapy of its interior, you will have 4 bodypaint color options to choose from, all inspired by Italian nature!
COLOR THERAPY
Improve your mood with the color therapy your new 600 offers! You have 64 possible combinations, that is, 64 times more changes to have a great day, every day!
RELAXED DRIVE
Your well-being is a priority: just one click and you'll be able to drive with more ease and have a change to relax thanks to the massage for the driver's seat. Plus, with a simple movement of your foot you can open its trunk thanks to its handsfree tailgate sensors.
SAFETY FEATURES
To further ensure your well-being, we place safety above all else! Your new 600 La Prima comes with a state-of-the-art safety tech features: a Level 2 Assisted Driving, which means a greater level of safety during your journey.
