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DESIGN

1957
2007
2020

INSPIRING
CHANGE
SINCE 1957

The first generation gave people mobility and freedom. The second turned city cars into something cool. The third will commit to a higher purpose.  
Purely indicative images. Vehicle sales are scheduled from October 2020

PURE 500

The new forthcoming 500 «la Prima» will stay true to its roots: essential lines will be crafted quietly,
gently and 
cleanly keeping all the iconic style cues. 
Any detail will be designed to exploit a larger roominess and using natural and raw materials.
/content/dam/fiat/cross/bev/design/exterior
Purely indicative images. Vehicle sales are scheduled from October 2020.
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