HIT THE ROAD, FIAT STYLE
Fiat design is about three things: style, practicality and fun.
Looking good is important, so each of our cars is made to turn heads. But that’s not all: we've packed them with innovative design twists that make your journeys easier, safer and a lot happier too.
Iconic Turin designers have created some of our most famous cars, from Pininfarina’s 124 Sport Spider, to Bertone’s X1/9 and the Cinquecento, which was created by Italdesign. It’s a legacy that continues today, with the Fiat 500 winning the Compasso d’Oro, Europe’s oldest and most prestigious design award.
Modern Fiat design is the result of decades of knowledge and knowhow. And we distil everything we’ve learned along the way into every car in our range.
In this picture Roberto Giolito, Design Vice President of Fiat Group Automobiles.